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Australia’s digital news advertising market: Growth amid changing audiences

Australia’s digital advertising market is powering ahead – with overall internet ad spend reaching AUD 17.2 billion in fiscal 2025, up 10.6 per cent year‑on‑year. Within that...
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Australia’s internet advertising market surges 11.1% to $16.4B in 2024, IAB report finds

Australia’s internet advertising market grew by 11.1 per cent in 2024 to reach a record $16.4 billion, according to new data from the Interactive...
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Younger generations lead shift as Aussies rebalance media consumption

Australians are spending less time on media and entertainment, with younger generations leading the retreat, according to Deloitte’s Media & Entertainment Consumer Insights 2024.  The...

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