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Aussies spend more on media — but watch less than ever, new report finds

Australians are paying more than ever for digital entertainment, yet spending less time consuming it, according to the Media & Entertainment Consumer Insights 2025...
Insights

Can we really see what platforms are doing? Researchers say ad libraries don’t reveal the full picture

Digital platforms claim to offer more transparency than ever through public ad libraries and political-ad reports. However, new Australian research suggests these tools provide...
Digital & Advertising

Data-driven ads drive Australia’s programmatic market toward sixfold expansion, says report

Australia’s programmatic advertising market is poised for rapid expansion, set to increase more than sixfold over the next decade to reach an estimated US$2.96...

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