Ventures & Projects

Focused on emerging digital technologies and high-quality storytelling, Digital Media News partners and invests in projects and platforms that align with our key focus of providing innovative content, communications and business solutions to targeted markets.

Insights

Can we really see what platforms are doing? Researchers say ad libraries don’t reveal the full picture

Digital platforms claim to offer more transparency than ever through public ad libraries and political-ad reports. However, new Australian research suggests these tools provide...

Data-driven ads drive Australia’s programmatic market toward sixfold expansion, says report

Australia’s programmatic advertising market is poised for rapid expansion, set to increase more than sixfold over the next decade to reach an estimated US$2.96...

Is the future of news advertising mobile-first?

Australia’s digital news advertising sector is shifting rapidly — and at its core lies a mobile-first transformation. From the dominance of mobile formats to...